Beliefs and Values

The human body requires oxygen to survive. This is why we continually manufacture red blood cells — to carry oxygen. But this doesn’t mean that the purpose of being human is to manufacture red blood cells. Similarly, a business is required to create profit in order to survive, but we at Branch B do not believe that means the purpose of our business is to generate profit. Instead we believe the purpose of our business is to improve the lives of our employee’s, the people in our community, and the condition of our planet. Today, businesses are uniquely positioned to have a positive impact on the lives of employees, the community and the planet. Branch B works exclusively with companies and causes that share these values and we will also continue to donate our services to causes who can’t afford us but need our help. Successfully executing our goal of contributing to making the world a better place requires that we can measure our efforts and be accountable to our goals and values. This why we are now actively pursuing B Corp Certification. B Lab is the nonprofit organization behind B Corp and serves as a “Global movement of people using business as a force for good™”. Its vision is that one day all companies compete not only to be the best in the world, “Best for the World”. As a result, society will enjoy a more shared and durable prosperity. Branch B believes that our commitment to the ideals of B Corp align perfectly with the the goals of like minded companies, as well as causes and non-profits. Working with Branch B is never a traditional commercial transaction between an ad agency and a client, but rather a true partnership with shared passion and purpose.

Video & Motion

Nothing beats video for engagement or impact. Branch B’s award-winning cinematographers and filmmakers are gifted storytellers. Every cause has a story that will resonate with people. We’ll highlight what you’re most passionate about, and capture it on film.

Experience Design

Experiences change perceptions. Experiences move people to act. Experiences leave a lasting impression. From websites to virtual reality, Branch B designs experiences people remember, talk about and want to share. We push brand experiences beyond the transactional to connect with audiences on an emotional level.

Social Media Marketing

Social media marketing makes it really easy to micro-target audiences and actually speak to people in their own space and language. From audience and chanel strategy to targeted excution and analysis – Branch B will help you produce social content that people see, enage with and share.

Digital Marketing

Digital marketing is the best way to market causes and businesses in our connected world. Branch B combines craft, content and code to develop digital marketing strategies and campaigns that move people to act. Digital marketing is an ongoing process of testing, analyzing and refining to drive ongoing improvement in sales and sign-ups.

Mobile Applications

Mobile applications allow for your audience to have greater user engagement and customized interaction with your brand. Branch B develops and designs mobile apps to expand interactions with your organization, campaign or cause.

Analytics & Optimization

Analytics and optimization is an evolutionary process of continuous refinement, monitoring and testing. Branch B's analytics and optimization team is Google Analytics and HubSpot Inbound certified. We use a variety of tools to track user engagement across all your digital platforms to figure out who is buying, clicking and converting.